"The layman" commented on "the insider", is the audience suitable for the variety review?
"This is a very high reputation!" It was the
second season of Street Dance, which ushered in the most controversial
judgment.
In the seventh team match, Han Geng’s attitude master team
was defeated twice by Yi Yi’s flammable device team, and four people were
directly eliminated.
When the Han Geng team was still picking up the feelings of
falling, the player Chongyang could not suppress the resentment and judged the
audience who voted under the stage: "Do you like to watch dancing?"
In his opinion, the audience voted for the excitement, and
they spelled the technology.
This kind of conflict between "professional judges and
internals" has repeatedly appeared in various domestic variety shows. From
the professional review, traffic stars, to live audience review, no matter how
people change, the final decision is always difficult to satisfy.
People outside the screen can't control the results, only to
say "this audience can't do it" and go away.
The national comprehensive is getting better and better, and
the judges are getting worse and worse.
What does the audience want?
"I don't know what the audience wants. What is their evaluation criteria?"
After the team lost, Han Geng issued such a question on the
show. This question is lingering throughout the game.
In the second round of the competition, Han Geng and the Yi
Qian Qiang team used the song "Made in China" to jump out of the two
dances. In the end, Han Geng team lost the difference by three votes.
"This! It is the seventh media review of the street
dance, Zhang Yeye, who voted for Han Geng’s attitude master team. He believes
that the attitude master is very obvious in this round, but he lost in
strategy.
In his view, this dance of the attitude master is very
beautiful: "The dance connection is very beautiful, one heavy and one
unfolding, the level is clear; here the team spreads out is a Freeze, and
immediately close to the next level, the vertical opening I have mentioned that
I especially value a kind of 'harmony', that is, the march of dance is closely
related to the development of music, and there is nothing wrong with it.
Everything is just right. It seems that there is no problem. The dance is such
a state - comfortable."
In contrast, the dance of the flammable device team is
relatively weak, as the stitching of one after another.
However, they won the strategy.
Yan Zhang leaves recall that when a team is recording,
another team can "harass" when they are on the scene. The lion dance
and juggling of the flammable device team are easy to attract the attention of
the audience. Most of the audience did not even see the dance of the attitude
master.
“Most of the audience don’t understand dance. The
information that non-dancers can get from the dance itself is very rare, so the
indiscriminate bombardment of various ideas gives many vivid memories.” Many
media around the leaves They all voted for the flammable device.
I have also participated in the recording of several popular
varieties shows as an audience reviewer.
The recording of regular variety shows is from afternoon to
evening. The selected audience needs to arrive at the recording location a few
hours in advance to receive the admission bracelet. After that, they will wait
in line for admission, usually around 1~2 hours.
Variety recording has a great test for the audience: to
prevent the leakage of program material, most of the program groups do not
allow viewers to bring mobile phones into the market. Mobile phones are usually
kept in custody after sign-in.
Waiting for admission is like a "ring-free
contest". The audience needs to do everything they can to eliminate the
unknown waiting time. After the admission, the audience will experience
repeated waiting and heat, and the enthusiasm and energy will be halved again.
At this point, what they need most is a performance that can
“catch up”.
This explains why the audience likes to vote for the
"fried" performance, not the "excellent but not fried"
performance. This is similar to watching the Live performance, that is, the
audience can feel the atmosphere, emotions, and the performance content is just
the fuse that ignites the emotions.
The audience outside the screen can be different. They are
air-conditioned, eating melons, and appreciating and reviewing the performance
at the "Judges' perspective." Compared to the "explosion
point", they want a complete, three-day work.
Emotions can be transmitted from person to person, but for
the time being, it is impossible to break the enchantment of the screen.
Fan Zhihui, the professional music fan, and the music
pioneer believe that the atmosphere and impact of live music will be stronger than
TV programs, and there will be a sense of wrapping in a relatively fixed space.
However, after the broadcast, the advantages of these scenes
will be reduced, and some details that are not easily heard on the spot will be
highlighted, so it is easy to form evaluation differences.
The difference between the scene and the screen is probably
as big as "online love" and "real love". "The people
on the screen are cold, but the scene is live."
Variety review "decentralization" history
The review rights of domestic variety shows are gradually being decentralized.
13 years ago, the domestic phenomenon-level talent show was
Hunan Satellite TV's "Super Girl" series. At that time, professional
judges were generally held by singers, professional music critics, or industry
professionals.
They can select players in the sea election and issue the
PASS card directly. They can also decide the players to stay in the promotion.
In the "Happy Women's Voice" Top 20 Breakout
Competition in 2009, the singer Bao Xiaobai and the musician Shen Lihui once
turned a face because of a controversial player who sang a song. Bao Xiaobai
believes that the player's singing skills have not reached the basic level, and
Shen Lihui values her talent in writing words.
In the end, Shen Lihui and several judges decided to let the
player advance. The extremely dissatisfied Bao Xiaobai left a sentence
"She stayed, I walked" and angrily left.
In this program, the judges began to become non-frontline
musicians and became Liu Huan, Na Ying, and other first-line artists. Their
name changed from "professional review" to "star
instructor."
They still hold the player's "killing power", but
the players also have the power of "anti-selection." Only the
instructor and the player "two-way" choose each other, the player
joins the mentor team, it is considered a successful promotion.
The relationship between the tutor and the player becomes
the relationship between the teacher and the student. The players can not only
play for the team of the star instructor but also cooperate with the
instructor.
In the latter part of the game, the instructor no longer has
the power to directly decide the player to stay but will integrate the opinions
of the 99 media juries on the spot. What remains unchanged is that the judges
of "Good Voices of China" and "Super Girl" have no decision
in the finals.
In 2017, a new face appeared in the first domestic Hip-hop
music reality show "Hipple in China", Wu Yifan.
The mentor of "China's Good Voice" is also
considered to be the leader in the industry, but Wu Yifan is almost a "new
person" in the field of rap.
His appearance indicates that the domestic variety show
review has begun to usher in “flowing”. Their names have also changed from
"star tutors" to "star producers."
With the "fantasy" of the competition system, the
power of the star producer was further "decentralized." After
entering the team, most of the results are completely determined by the
audience review, and the star producer has no power to decide. They can only
choose to eliminate and advance the team members according to the results of
the competition.
In 2018, "Idol Trainee" and "Creation
101" opened a new era of "all-people producers."
The qualifications of the star instructors have been further
weakened. There are Zhou Jieqiong and Ouyang Jing who have just debuted in the
variety show. There are also the strange teachers who are the mentor of the
cosmic girl group, and the strange phenomenon of Meng Meizhen and Wu Xuanyi.
This means that the talent show is no longer a patent for the "one-night fame" of the players, but also a weapon for some idols to "turn red".
In these idols, the “reviewing power” of celebrity
instructors was directly deprived of “reviewing rights”. They only have the
power to help players and comment players on the show. The results of the
players' stay and competition are completely determined by the audience and the
on-site review.
Since the "judging power" is deprived, the
"professionality" of the star tutor does not need to be entangled.
Therefore, the actor Huang Xiaoming became the special tutor of "The name
of the group", and the actor Di Lieba became the initiator of
"Creation Camp 2019". These "cross-border reviews", which
have astounded the audience, are no longer important because of the
"decentralization" of the review power.
By 2019, several stars in "The Summer of the Band"
became the "super fans" dedicated to commentary. The band stayed
mainly by professional fans and live music jury. "This! It is the team
competition in the second season of Street Dance. It is also decided by the
audience.
The role of "professional judging" is gradually
fading out in variety shows, which may be unimaginable in the talent show more
than a decade ago.
The "national review system" is coming.
Is the audience suitable for judging?
Are non-professional audiences suitable for judging
professional talent shows?
Rather than saying that it is not suitable, it is better to
say that this is the choice of variety form changes. Judging from the
"review history" of the domestic draft for more than ten years, it is
a more favorable choice for the audience to be a judge.
In his "Tucao Conference", Li Xing once said with
such a bold statement: "The judges of the talent show are using language
arts to select people who are arranged by the program group, and when they need
to be jealous."
This sentence vividly interprets the shortcomings of the
overwhelming power of draft judging, that is, the audience's doubts about the
"black curtain."
In 2017, Xue Zhiqian once recorded in the live broadcast of
"The Son of Tomorrow" and denounced the "black curtain" of
the draft. According to his prediction, in the middle of the virtual idol Hez
and the rookie Zhao Tianyu, the program group told him before the recording
that he should not let Hertz lose the ugly and ask him to vote for Hertz.
The draft "black screen" was once the gimmick for
the ratings of the show. However, with the opening of the Internet Age, the
audience has the power to choose programs. The major producers have begun to
“anti-owner” and try their best to retain the audience.
Once the audience finds that their choices and programs are
different, they will immediately discard them. The “blackout of the show” is
difficult to work in the business model of “traffic age”.
The transition of the judging power to the audience can not
only weaken the suspicion of the program group's review, but also allow the
audience to “pay” for the program, and it can reflect the market's more
realistic choices.
The just-concluded iQiyi homemade show "I am a
singer" has explored a new step in the way of audience review: 101 public
reviews in the program, asked to be fully real-named in the voting and voted
The reason is to further transparentize the draft review process.
In such a cruel way, the preferences of mainstream music
audiences will become clearer. "We want to give what is good pop music on
the market. This is the greatest sincerity and sincerity we can do. It is also
because we put all these coupons open and fair, and the singers who
participated in the competition think that we have not the opportunity to
cheating, so they agreed to such a cruel system." "I am a
singer" general director Che Che said.
Variety shows are the product of popularization, and if the
form of niche literature is to "break the circle", it must be
examined by the public. In this dimension, the "good and bad" of the
professional level is not important, and market acceptance is fundamental.
"Most of the users in the market are not professional,
the profession is not important, and the important thing is to represent the
real market." Fan Zhihui believes that no matter how the variety shows are
set up, it will not satisfy all the audience. Therefore, the future trend of
the competition system may also give more power to the audience and return to
the market.
Let's eliminate it, no matter who wins or loses, they just
want you to be happy.
Source: (Katja News)
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