"The layman" commented on "the insider", is the audience suitable for the variety review?


"The layman" commented on "the insider", is the audience suitable for the variety review?


"This is a very high reputation!" It was the second season of Street Dance, which ushered in the most controversial judgment.

In the seventh team match, Han Geng’s attitude master team was defeated twice by Yi Yi’s flammable device team, and four people were directly eliminated.

When the Han Geng team was still picking up the feelings of falling, the player Chongyang could not suppress the resentment and judged the audience who voted under the stage: "Do you like to watch dancing?"

In his opinion, the audience voted for the excitement, and they spelled the technology.

This kind of conflict between "professional judges and internals" has repeatedly appeared in various domestic variety shows. From the professional review, traffic stars, to live audience review, no matter how people change, the final decision is always difficult to satisfy.

People outside the screen can't control the results, only to say "this audience can't do it" and go away.

The national comprehensive is getting better and better, and the judges are getting worse and worse.

What does the audience want?

"I don't know what the audience wants. What is their evaluation criteria?"


After the team lost, Han Geng issued such a question on the show. This question is lingering throughout the game.

In the second round of the competition, Han Geng and the Yi Qian Qiang team used the song "Made in China" to jump out of the two dances. In the end, Han Geng team lost the difference by three votes.

"This! It is the seventh media review of the street dance, Zhang Yeye, who voted for Han Geng’s attitude master team. He believes that the attitude master is very obvious in this round, but he lost in strategy.

In his view, this dance of the attitude master is very beautiful: "The dance connection is very beautiful, one heavy and one unfolding, the level is clear; here the team spreads out is a Freeze, and immediately close to the next level, the vertical opening I have mentioned that I especially value a kind of 'harmony', that is, the march of dance is closely related to the development of music, and there is nothing wrong with it. Everything is just right. It seems that there is no problem. The dance is such a state - comfortable."

In contrast, the dance of the flammable device team is relatively weak, as the stitching of one after another.

However, they won the strategy.

Yan Zhang leaves recall that when a team is recording, another team can "harass" when they are on the scene. The lion dance and juggling of the flammable device team are easy to attract the attention of the audience. Most of the audience did not even see the dance of the attitude master.

“Most of the audience don’t understand dance. The information that non-dancers can get from the dance itself is very rare, so the indiscriminate bombardment of various ideas gives many vivid memories.” Many media around the leaves They all voted for the flammable device.

I have also participated in the recording of several popular varieties shows as an audience reviewer.

The recording of regular variety shows is from afternoon to evening. The selected audience needs to arrive at the recording location a few hours in advance to receive the admission bracelet. After that, they will wait in line for admission, usually around 1~2 hours.

Variety recording has a great test for the audience: to prevent the leakage of program material, most of the program groups do not allow viewers to bring mobile phones into the market. Mobile phones are usually kept in custody after sign-in.

Waiting for admission is like a "ring-free contest". The audience needs to do everything they can to eliminate the unknown waiting time. After the admission, the audience will experience repeated waiting and heat, and the enthusiasm and energy will be halved again.

At this point, what they need most is a performance that can “catch up”.

This explains why the audience likes to vote for the "fried" performance, not the "excellent but not fried" performance. This is similar to watching the Live performance, that is, the audience can feel the atmosphere, emotions, and the performance content is just the fuse that ignites the emotions.


The audience outside the screen can be different. They are air-conditioned, eating melons, and appreciating and reviewing the performance at the "Judges' perspective." Compared to the "explosion point", they want a complete, three-day work.

Emotions can be transmitted from person to person, but for the time being, it is impossible to break the enchantment of the screen.

Fan Zhihui, the professional music fan, and the music pioneer believe that the atmosphere and impact of live music will be stronger than TV programs, and there will be a sense of wrapping in a relatively fixed space.

However, after the broadcast, the advantages of these scenes will be reduced, and some details that are not easily heard on the spot will be highlighted, so it is easy to form evaluation differences.

The difference between the scene and the screen is probably as big as "online love" and "real love". "The people on the screen are cold, but the scene is live."

Variety review "decentralization" history


The review rights of domestic variety shows are gradually being decentralized.


13 years ago, the domestic phenomenon-level talent show was Hunan Satellite TV's "Super Girl" series. At that time, professional judges were generally held by singers, professional music critics, or industry professionals.

They can select players in the sea election and issue the PASS card directly. They can also decide the players to stay in the promotion.

In the "Happy Women's Voice" Top 20 Breakout Competition in 2009, the singer Bao Xiaobai and the musician Shen Lihui once turned a face because of a controversial player who sang a song. Bao Xiaobai believes that the player's singing skills have not reached the basic level, and Shen Lihui values her talent in writing words.

In the end, Shen Lihui and several judges decided to let the player advance. The extremely dissatisfied Bao Xiaobai left a sentence "She stayed, I walked" and angrily left.

In this program, the judges began to become non-frontline musicians and became Liu Huan, Na Ying, and other first-line artists. Their name changed from "professional review" to "star instructor."

They still hold the player's "killing power", but the players also have the power of "anti-selection." Only the instructor and the player "two-way" choose each other, the player joins the mentor team, it is considered a successful promotion.

The relationship between the tutor and the player becomes the relationship between the teacher and the student. The players can not only play for the team of the star instructor but also cooperate with the instructor.

In the latter part of the game, the instructor no longer has the power to directly decide the player to stay but will integrate the opinions of the 99 media juries on the spot. What remains unchanged is that the judges of "Good Voices of China" and "Super Girl" have no decision in the finals.

In 2017, a new face appeared in the first domestic Hip-hop music reality show "Hipple in China", Wu Yifan.

The mentor of "China's Good Voice" is also considered to be the leader in the industry, but Wu Yifan is almost a "new person" in the field of rap.

His appearance indicates that the domestic variety show review has begun to usher in “flowing”. Their names have also changed from "star tutors" to "star producers."

With the "fantasy" of the competition system, the power of the star producer was further "decentralized." After entering the team, most of the results are completely determined by the audience review, and the star producer has no power to decide. They can only choose to eliminate and advance the team members according to the results of the competition.

In 2018, "Idol Trainee" and "Creation 101" opened a new era of "all-people producers."

The qualifications of the star instructors have been further weakened. There are Zhou Jieqiong and Ouyang Jing who have just debuted in the variety show. There are also the strange teachers who are the mentor of the cosmic girl group, and the strange phenomenon of Meng Meizhen and Wu Xuanyi.

This means that the talent show is no longer a patent for the "one-night fame" of the players, but also a weapon for some idols to "turn red".


In these idols, the “reviewing power” of celebrity instructors was directly deprived of “reviewing rights”. They only have the power to help players and comment players on the show. The results of the players' stay and competition are completely determined by the audience and the on-site review.

Since the "judging power" is deprived, the "professionality" of the star tutor does not need to be entangled. Therefore, the actor Huang Xiaoming became the special tutor of "The name of the group", and the actor Di Lieba became the initiator of "Creation Camp 2019". These "cross-border reviews", which have astounded the audience, are no longer important because of the "decentralization" of the review power.

By 2019, several stars in "The Summer of the Band" became the "super fans" dedicated to commentary. The band stayed mainly by professional fans and live music jury. "This! It is the team competition in the second season of Street Dance. It is also decided by the audience.

The role of "professional judging" is gradually fading out in variety shows, which may be unimaginable in the talent show more than a decade ago.

The "national review system" is coming.

Is the audience suitable for judging?


Are non-professional audiences suitable for judging professional talent shows?

Rather than saying that it is not suitable, it is better to say that this is the choice of variety form changes. Judging from the "review history" of the domestic draft for more than ten years, it is a more favorable choice for the audience to be a judge.

In his "Tucao Conference", Li Xing once said with such a bold statement: "The judges of the talent show are using language arts to select people who are arranged by the program group, and when they need to be jealous."

This sentence vividly interprets the shortcomings of the overwhelming power of draft judging, that is, the audience's doubts about the "black curtain."

In 2017, Xue Zhiqian once recorded in the live broadcast of "The Son of Tomorrow" and denounced the "black curtain" of the draft. According to his prediction, in the middle of the virtual idol Hez and the rookie Zhao Tianyu, the program group told him before the recording that he should not let Hertz lose the ugly and ask him to vote for Hertz.

The draft "black screen" was once the gimmick for the ratings of the show. However, with the opening of the Internet Age, the audience has the power to choose programs. The major producers have begun to “anti-owner” and try their best to retain the audience.

Once the audience finds that their choices and programs are different, they will immediately discard them. The “blackout of the show” is difficult to work in the business model of “traffic age”.

The transition of the judging power to the audience can not only weaken the suspicion of the program group's review, but also allow the audience to “pay” for the program, and it can reflect the market's more realistic choices.

The just-concluded iQiyi homemade show "I am a singer" has explored a new step in the way of audience review: 101 public reviews in the program, asked to be fully real-named in the voting and voted The reason is to further transparentize the draft review process.

In such a cruel way, the preferences of mainstream music audiences will become clearer. "We want to give what is good pop music on the market. This is the greatest sincerity and sincerity we can do. It is also because we put all these coupons open and fair, and the singers who participated in the competition think that we have not the opportunity to cheating, so they agreed to such a cruel system." "I am a singer" general director Che Che said.

Variety shows are the product of popularization, and if the form of niche literature is to "break the circle", it must be examined by the public. In this dimension, the "good and bad" of the professional level is not important, and market acceptance is fundamental.

"Most of the users in the market are not professional, the profession is not important, and the important thing is to represent the real market." Fan Zhihui believes that no matter how the variety shows are set up, it will not satisfy all the audience. Therefore, the future trend of the competition system may also give more power to the audience and return to the market.

Let's eliminate it, no matter who wins or loses, they just want you to be happy.


Source: (Katja News)


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