Three major Japanese contemporary
glasses designers launched a new series to share the Japanese contemporary
glasses aesthetics
For eyewear enthusiasts, Japan's glasses or brands represent
superb quality, professionalism, and exquisite craftsmanship. Recently, three
famous Japanese eyewear brands KAMURO, VioRou, and YUICHI TOYAMA have brought
the latest collections of the brand, expounding the core concept of the brand
and sharing the contemporary aesthetics of Japanese glasses.
VioRou, which was founded in 2016, has a brand name derived
from French "Du violet a rouge" which means colorful. Designer
Xiaoye Temple said: "The color between humans is visible between red and
purple. Color is an important expression in vision. Glasses are one of the
indispensable tools in the middle of the face! So I want to combine these two
important elements to create a colorful, design-inspired style of
glasses."
▲VioRou designer Onoji Shingo
The brand especially emphasizes that each eyeglass hinge
the curve has different shapes, full of line beauty and is not affected by the size
of the mirror ring. The Standard series is stretched with three very fine
β-titanium alloys to show exquisite and exquisite craftsmanship; the Basic
series uses a small circle type. The design ensures that the lens is perfectly
covered by the frame, while the hinge is made with a "hairpin"
the concept for easy face adjustment; Flagship combines the material with a
different material, such as an irregular wave pattern to create the creative
the shape of the glasses.
▲Basic series glasses
"A pair of glasses determines the identity and impression,
highlighting the spirit and soul." Designer Yukio Kazuo believes that
glasses should be simple and intriguing. Its eponymous brand YUICHI TOYAMA
combines the Japanese atmosphere with European style aesthetics, gentle and
restrained, and simple and intellectual. The elegant design makes the style of
glasses not restricted by the trend. It seeks innovation in the classics,
eliminates the gender and ethnic boundaries, and the minimalist style features
the experience accumulated in the optical industry for 25 years. The chain wash
texture and tradition Handmade, the brand's classic Double Dutch collection is
inspired by the “jumping rope”. The streamlined design combines the image of
the skipping rope in the middle beam to create a modern sense of line; the
Shadow series is based on the shadow, cleverly on the optical glasses and
sunglasses. The expansion and introversion of the white way to show the light
and shadow changes; also, the Cookie series is derived from the
irregular lines on the edge of the biscuit, full of fun.
▲YUICHI TOYAMA designer Yukio Yamashita
▲Shadow series
With the theme of "beauty, concept, music, and
travel", the brand KAMURO expects to be more beautiful through the
beautiful design of the glasses. The design inspiration comes from natural
environments such as day, month, flower, bird, sky, universe, etc. KAMURO's
frames are cast in ultra-lightweight titanium.
▲ KAMURO brand director Aiko Kamuro
The shape is specially designed for the female ethnic group.
The gorgeous frame is decorated with openwork carvings, totems, and glazes. The
overall three-dimensional and elegant colors of the frames make the glasses
also, become the accessories of the female face. In response to the 15th
anniversary of the brand's establishment next year, brand director Aiko Kamuro
said that it will also use more new technologies, develop breakthroughs in the
classic box design, and continue to capture the hearts of consumers with
colorful aesthetics.
▲ KAMURO glasses take the process of casting Chinese celadon. It
takes ten times of time and manpower to produce a high-quality art-grade
glasses.
, The three Japanese eyewear brands with a unique design
concepts - KAMURO with gorgeous decoration, VioRou with modern style and color
frame and YUICHI TOYAMA with intellectual simplicity enhance the glasses to
the realm of artistic creation and have comfortable performance. The appearance
is full of modern aesthetics.
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